Every mom does something to go above and beyond for her family. An for us, that’s inspiring! For this campaign, we traveled state to state searching for powerful stories about real moms. These “Unstoppable Moms,” were featured and celebrated across Motrin’s various social media platforms, and the winner walked away with a cash prize.
Role: Art direction, Layout design, Branding
Executed: Photography, Custom Print, Landing UX & UI, Digital Banners, Graphix package, Styleguide
Creds: Meredith Kamuda , VP Creative Director, Astor Morgan, Photographer